East Asia is home to the world’s third and fourth largest video game markets. The region is long considered as a mature market as gaming has been integrated into the mainstream culture and industry. Despite facing challenges from an ageing population and slow economic growth, the region remains a force to be reckoned with. The region is the headquarters of many world-renowned game companies that are able to conquer the global game industry through international hit titles. In addition, the rise of esports also creates new opportunities for game-makers and brands to achieve success in the region. This proves that East Asia is a key market for game developers and publishers, hardware and device makers, infrastructure providers, and investors.
Niko’s East Asia regional research includes comprehensive reports on Japan, South Korea and Chinese Taipei that inform the reader about the latest developments in the video games market and esports industry in the region. These reports help you navigate the intricate dynamics of the region. Discover the latest developments & trends, as well as analysis and insights for the best business decision.
Check out other Asia-10 Report Series: India Games Market Report and SEA-6 Games Market Reports.