A free whitepaper by Niko Partners

What makes a game evergreen? In general, it’s a game built around exceptional replayability with no fixed endpoint, allowing players to stay engaged for months or years. In our observation, many of the evergreen games in the market come from Asian publishers, and we wanted to explore that.

Niko Partners has researched, written and published a new whitepaper called The Impact of Evergreen Games on the Global Market, where we describe the rise of evergreen games— defining the term, reviewing reasons they thrive, and what publishers and developers can learn to be ahead of the curve in today’s market.  This is a must read about an important topic.

As a leader in video games industry market research of Asia & MENA, where evergreen title adoption is growing the fastest, Niko Partners has written this special topic whitepaper on evergreen games to shed light on how evergreen games shapes the future of interactive entertainment.

The whitepaper features case studies of well-known titles including League of Legends, Valorant, PUBG Mobile, Genshin Impact, Fortnite, Minecraft, Rainbow Six Siege, Grand Theft Auto V, Counter Strike 2, and more. Niko Partners has identified more than 60 titles that meet our evergreen criteria, with Tencent emerging as a key player in this segment.

Fill the form below to download the free whitepaper. You will receive an automated email to download the whitepaper

By filling out this form and downloading the whitepaper, you agree to receive the bulletin and communications from Niko Partners, from which you may opt out. We will never sell, rent or give your data to any other party.

PUBLISHED MARCH 2026

Share This Story, Choose Your Platform!