Happy Mid-Autumn Festival!
This past weekend, September 15th through the 18th, China celebrated its Mid-Autumn Festival. This annual festival is held on the 15th day of the 8th month of the lunar calendar with full moon at night. We hope you all got to enjoy a mooncake or two!
The9 Obtains Rights for a Crossfire Mobile Game
CrossFire is a FPS developed by South Korea’s SmileGate that has consistently ranked at the top of the gaming charts in Southeast Asia and other Asian countries since its launch in 2013. In 2013 alone, it earned approximately $1 billion USD in China. The9 anticipates launching this new title in Q1 of 2017 and it is definitely a game to watch out for next year.
Huayi Brothers Invests in Hero Entertainment
Hero Entertainment, a Chinese mobile online game company that was recently listed on China’s National Equities Exchange and Quotation (NEEQ), and Chinese entertainment company Huayi Brothers Media Corporation jointly announced the signing of an equity investment agreement on November 19, 2015, whereby, Huayi Brothers invested 1.9 billion yuan (US$288 million) for a 20 per cent stake in Hero Entertainment, making Huayi the latter’s second largest shareholder.
SAPPRFT Delayed Date for Licenses on Mobile Games Under New Regulations
China regulatory body SAPPRFT recognized that processing licenses for the tens of thousands of existing games before October 1st, their initial license deadline, was an impossible task. They have postponed the deadline until January 1, 2017 at the request of publishing houses, game developers, and game publishers. Niko’s Xiaofeng Zeng accurately predicted this 3-month delay, and Niko’s Daniel Ahmad provides more insight in his recent blog post.
Niko Partners on Twitter
Follow us on Twitter @nikochina to see these comments in real time as we publish them! Here are a few of our tweets from last week:
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