esports

Leveling the Playing Field for Women in Gaming across Asia and MENA

Women are the fastest growing demographic in gaming, both as players and increasingly as industry leaders. Niko Partners finds that this growth is often complimentary. As more women Identify as gamers, more are pursuing careers in the field. And, as more women work in the field of gaming, we see more games developed that appeal to [...]

Indonesian Election and New Game Industry Regulation

On February 14, Indonesia held its general election, the biggest single-day election of any democracies in the world, with the electorate voting for both presidential and legislative candidates. Both official and unofficial counts show the Chairman of Gerindra Party, Prabowo Subianto significantly leading the other candidates in the presidential race, he is expected to be Indonesia’s [...]

MLBB M5 World Championship: Niko Analysts Unpacking a Historic Mobile Esports Milestone

Southeast Asia (SEA) known for its vibrant and rapidly growing gaming community, has emerged as a hub for mobile esports, vividly demonstrated by the record-breaking M5 World Championship. The first four iterations of the Mobile Legends: Bang Bang World Championship were hosted in Malaysia, Singapore, and Indonesia, with M1 (2019) held in Kuala Lumpur, while M2 [...]

Niko Partners and Tencent Present Deep Insights Into Asian and MENA Video Games Markets

Last week the entire senior analyst team at Niko Partners gathered at Tencent America headquarters in Palo Alto, California in front of a roomful of gaming professionals to discuss their latest research and insights focused on the Asian, Middle East, and Northern Africa video games markets. At the event, Niko Partners provided additional context and detail [...]

Free event: Navigating the Asian and MENA Games Markets with Niko Partners and Tencent

Tencent and Niko invite you to join us at the Tencent America offices in Palo Alto for a deep dive into the Asian and MENA video game markets. For the first time, the Niko Partners senior team will be gathered in one place to discuss and answer questions about their latest research, providing additional context and [...]

Asian Games Go Digital: Esports’ Unforgettable Debut in Hangzhou

The 2022 Asian Games in Hangzhou took place in September and early October 2023 – after a long delay attributed to the pandemic. The Games’ Director explained, "This is the first Asian Games after the COVID-19 pandemic, so it will play a unique, inspiring and important role for the Asian people." It was an exciting Games, [...]

MENA – One Very Hot Video Games Market

The MENA region is booming for gaming and esports according to Niko Partners’ ongoing tracking of the Asia & MENA games industry. As a result, event organizers and government agencies have initiated many conferences, exhibitions, and esports events in MENA countries. Niko Partners analysts have attended key events this year to present our research, engage with [...]

Celebrating 20 Years of ChinaJoy – Our 2023 experience

ChinaJoy, one of the largest video game conventions and exhibitions in the world, celebrated its 20th anniversary between July 28 – 31 2023 in Shanghai. Niko Partners has participated in ChinaJoy for all 20 years, beginning with the inaugural event in January 2004 in Beijing (which was postponed from summer 2003 due to an airborne virus), [...]

2023-08-10T02:30:11-07:00August 9th, 2023|Categories: China, Esports, PC Games, Riot, Streaming|Tags: , , , , , , , |

Valorant to accelerate PC game and Esports revenue growth in China

Valorant in China (Picture heading) On July 12, 2023, Tencent and Riot Games finally launched the highly anticipated first-person shooter title, Valorant, mainland China. The launch comes three years after the games international debut in June 2020, with the delay attributed to a long process for getting a Chinese license (ISBN) required for local operations. This game [...]

Esports at the 32nd SEA Games Wrap-up: 5 Memorable Outcomes

Esports at the IOC-sanctioned 32nd Southeast Asia Games (SEA Games) in Cambodia have drawn to a close. Running from May 6 to 16, the regional sporting event saw competition in six titles that are popular in Southeast Asia: Mobile Legends: Bang Bang, Attack Online 2, Crossfire, League of Legends: Wild Rift, Valorant, and PUBG Mobile. This [...]

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