2015 will be an exciting time for the multibillion-dollar digital games industry in China. We’re going to see a number of developments in the coming year, including changes in gamer preferences, company ownership patterns, and hardware availability. These trends will create opportunity for companies able to discern and anticipate the upcoming shifts. Because one thing is still constant: the market is enormous. In China alone, 515 million people are expected to play mobile, PC online, and console games.

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