Unlock the World’s Richest
Video Game Market Insights

Local expertise with global perspective NikoIQ Demo

Unlock the World’s Richest
Video Game Market Insights

Delivering strategic guidance for navigating complex markets NikoIQ Demo Unlock the World’s Richest
Video Game Market Insights Informed strategic decisions for better business outcomes NikoIQ Demo Smarter Business
Decisions, Simplified

 Learn more about NikoIQ Free Demo See NikoIQ in action

 Updated every 24 hours, the
China Games & Streaming Tracker
interactive dashboard presents streaming
and viewing data on China’s largest
live-streaming game platforms in multiple dimensions.
Learn more here
 China Games & Streaming Tracker
 Updated every 24 hours, the China Games & Streaming
Tracker interactive dashboard presents streaming and viewing
data on China’s largest live-streaming game platforms in
multiple dimensions. Learn more here
 Free Demo

Trusted by the Most Successful Companies in the Video Game & Esports World

Niko Partners has produced detailed, meaningful, expert market intelligence on China for as long as I have been in the game industry. Their expertise is unparalleled among market research consultancies.

Monte Singman, CEO, JinKe International

Niko Partners is the best in the business of data, analytics and insights on Asia and MENA.

Matt Penfield, VP Consumer Insights, Zynga

From start to finish, Niko Partners provided exceptional service. Their team is knowledgeable, responsive, and truly understands the nuances of the diverse Asia video games market. The insights we gained have been invaluable in shaping our strategy.

Taewon Yun, SVP & Head of Game Strategy, NCSOFT

We love to lean on Niko Partners expertise when seeking deeper insights on the Asia & MENA markets. Their domain expertise is quite unique and has helped us frequently in decision-making.

Jonathan Huang, Principal, BITKRAFT Ventures

What is your role?

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Game Developer, Publisher

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Hardware, Components, Accessories

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Brands, Esports, Media

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Investor, Legal, Services

Leveraging unmatched local expertise with global perspective, Niko Partners delivers the most in-depth video game market intelligence for Asia and MENA, the world’s fastest-growing regions.

Products & Services

Our Products & Services

  NikoIQ

NikoIQ is an interactive knowledge base that presents and filters all of our comprehensive data on the markets we cover in an easy-to-use interface.

  Data & Insights Trackers

Need the latest data in key video game growth markets? Our data subscription service ensures that game developers, publishers, investors, hardware suppliers, media, and many other industry players are kept current.

  Research Reports

We deliver the most detailed, in-depth analysis and insights into the Asia, Middle East, and North Africa video games and esports markets. Our local feet on the ground ensures that the data and guidance are unmatched in the industry.

Custom Consulting

Not getting the details from other analyst firms that only provide broad brush, high-level analysis? We offer three types of custom consulting that leverage our unique local resources to see more than the big picture and get to the heart of complex video gaming and esports markets.

Products & Services

Our Products & Services

NikoIQ

NikoIQ is an interactive knowledge base that presents and filters all of our comprehensive data on the markets we cover in an easy-to-use interface.

  Data & Insights Trackers

Need the latest data in key video game growth markets? Our data subscription service ensures that game developers, publishers, investors, hardware suppliers, media, and many other industry players are kept current.

  Research Reports

We deliver the most detailed, in-depth analysis and insights into the Asia, Middle East, and North Africa video games and esports markets. Our local feet on the ground ensures that the data and guidance are unmatched in the industry.

  Custom Consulting

Not getting the details from other analyst firms that only provide broad brush, high-level analysis? We offer three types of custom consulting that leverage our unique local resources to see more than the big picture and get to the heart of complex video gaming and esports markets.