China’s NPPA approves 119 games in November 2024

November 20, 2024
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China’s NPPA approves 119 games in November 2024

The National Press and Publication Administration (NPPA) announced the latest approval status of domestic and import online games. In November 2024, a total of 119 games were granted ISBNs, including 112 domestic games and 7 import games.

As of November 20, the NPPA has issued 1,282 ISBN game licenses in 2024. A total of 1,184 domestic games (1,180 domestic games, 4 games approved for changes to their ISBNs) have been approved and 98 import games (97 import games, 1 game approved for changes to its ISBN) have been approved. NPPA issued a higher number of ISBNs this year compared to 2023, which is a positive development for the industry.

In November’s list of import games granted ISBNs, there were 5 Mobile games, 1 PC game, and 1 PC & Mobile game.  Pro Evolution Soccer is the most notable title in the list, operated by NetEase in China, and developed by KONAMI. Its mobile version was granted an ISBN in August 2019.

In November’s list of domestic games granted ISBNs, there were 104 Mobile games and 8 PC & Mobile games. Notable titles are:

  • Duet Night Abyss/二重螺旋, a PC & Mobile ACG game, operated by Hero Game.
  • Sheep Sheep: Planet/羊了个羊:星球, a Mobile puzzle casual game, a new version of the very popular WeChat mini game with the same name in 2022, operated by JoYo.
  • Other notable games include Youzu’s Endless Treasure/无尽宝箱, Lingxi Game (Ali Game)’s 花花与幕间剧, 4399 Game’s 飘渺仙途, Kingnet’s 仙缘箓, Duoyi Net’s 梦想世界:长风问剑录,Bingchuan Net’s 潮玩冒险团。

 

Niko Partners offers a number of reports and services to stay up to date on the China video game market:

NikoIQ: Stay up to date on game approvals, the top internet café games, esports tournaments and all the latest news and analysis on the China games market.

China Games & Streaming Tracker: Track games, streamers, fans, tips, and more across China’s leading game live streaming platforms.

China Games Market Report Series: Get access to our three-part report series that includes our market model and five year forecast, gamer survey insights, and market analysis.

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