What you’ll learn from this report:
China remains a powerhouse in the global games industry. It is the largest games market globally with one third of global PC games revenue generated domestically. At the same time, Chinese game companies are expanding their reach globally, accounting for 39% of PC games revenue worldwide. As the country reopens and its gaming sector sees a rebound, it is important to deeply understand the Chinese gaming scene from companies & games-to-watch to regulations and games licenses. And despite regulatory and licensing challenges, several international hit game titles are available in China via platforms such as Steam International. There are other loopholes in the ISBN system as well, which are important to understand.
Our latest report on the PC Games market in China provides a comprehensive guide and insightful analysis to those aiming to navigate and tap into the lucrative China market.