Niko Partners observations at ChinaJoy 2026
Niko Partners Vice President Xiaofeng Zeng reflected on his observations of ChinaJoy in this new blog post. Niko Partners has attended every ChinaJoy since the first one, [...]
August 6, 2026
Learn more
India’s Gaming Market Surpasses $1 Billion for the First Time, Driven by Mobile Growth and Changing Player Behavior
India's gaming market reached a major milestone in 2025, generating $1.04 billion in revenue, up 14.8% year-on-year and exceeding $1 billion for the first time. According to [...]
$7 billion in 2030: Opportunities in Southeast Asia’s Video Game Markets
Video game markets in Southeast Asia are entering a new chapter of growth, driven by an expanding player base, increasing digital connectivity, and evolving consumer behavior. For [...]
July 30, 2026
Learn more
July 23, 2026
Learn more
July 16, 2026
Learn more
Livestreaming Tracker June 2026 Highlights: Tencent’s Shooter Portfolio Leads China’s Livestreaming Rankings
Shooter titles dominated China’s livestreaming landscape in June 2026, standing out as some of the month’s most-watched content. Niko Partners China Games & Livestreaming Tracker reveals that shooter remained one of the [...]
July 9, 2026
Learn more
As the video game industry surpassed $190 billion in spending across game software and services last year, it’s no secret Learn more >
Niko executives Lisa Hanson and Daniel Ahmad joined Bill Bishop on his Sinocism podcast on Substack Live to dive into Learn more >
Last week the entire senior analyst team at Niko Partners gathered at Tencent America headquarters in Palo Alto, California in Learn more >