Exploring the Gaming Events Landscape in MENA: Insights from Recent Industry Events
June 12, 2024
The Evolving Gaming Landscape in MENA Games markets in all 3 MENA countries Niko tracks, Egypt, Saudi Arabia, and UAE,
Leveling the Playing Field for Women in Gaming across Asia and MENA
March 7, 2024
Women are the fastest growing demographic in gaming, both as players and increasingly as industry leaders. Niko Partners finds that
Indonesian Election and New Game Industry Regulation
March 1, 2024
On February 14, Indonesia held its general election, the biggest single-day election of any democracies in the world, with the
Niko Partners Predictions for 2024
January 17, 2024
Niko Partners is celebrating its 22nd anniversary of providing high integrity data, insights and analysis as local experts with global
2023 Game Changers: Top 5 Themes in Content Monetization
January 9, 2024
We’ve teamed up with Coda Payments to bring you market insights and trends that will elevate your 2024 content monetization
New Draft Gaming Regulations in China – The Story so Far (as of Jan. 9, 2024)
January 9, 2024
The National Press and Publication Administration of China (NPPA) published a draft guideline titled “Measures for the Administration of Online
MLBB M5 World Championship: Niko Analysts Unpacking a Historic Mobile Esports Milestone
December 21, 2023
Southeast Asia (SEA) known for its vibrant and rapidly growing gaming community, has emerged as a hub for mobile esports,
ByteDance restructures Nuverse in retreat from game development and publishing
December 4, 2023
ByteDance, the tech company behind TikTok (Douyin in China), has confirmed a major restructuring of its gaming business that is
Niko’s Observations from Korea’s G-STAR 2023
November 29, 2023
The Game Show & Trade, All-Round event, popularly known as G-Star is South Korea’s premier annual games conference that
Niko Partners and Tencent Present Deep Insights Into Asian and MENA Video Games Markets
November 14, 2023
Last week the entire senior analyst team at Niko Partners gathered at Tencent America headquarters in Palo Alto, California in
Free event: Navigating the Asian and MENA Games Markets with Niko Partners and Tencent
October 31, 2023
Tencent and Niko invite you to join us at the Tencent America offices in Palo Alto for a deep dive
Asian Games Go Digital: Esports’ Unforgettable Debut in Hangzhou
October 9, 2023
The 2022 Asian Games in Hangzhou took place in September and early October 2023 – after a long delay attributed
MENA – One Very Hot Video Games Market
September 13, 2023
MENA – One Very Hot Video Games Market The MENA region is booming for gaming and esports according to Niko
gamescom asia 2023 — Under The Influence: The Role of KOLs Behind SEA’s Hit Games
September 7, 2023
Related Articles The Esports Generation: Who They Are, and Why They Spend
Why game companies are localizing into Indonesian
September 6, 2023
When foreign game companies decide on localizing languages in games to be published in Asia, the list of languages considered









