Niko Partners Blog

Things are finally beginning to look up for the global games industry after nearly two-and-a-half years of missed estimates, cancelled

Niko Partners has provided high integrity data, insights and analysis as local experts with global expertise for over 20 years.

Real Money Gaming (RMG) has become a widely popular form of entertainment in India, providing players with the chance to

The global blockchain gaming market reached an estimated $4.6 billion in 2022 according to Allied Market Research and MarketsandMarkets. This

China’s mini-game market is experiencing a rapid growth, driven by 650 million mobile gamers who play freemium games across various

Delta Force, a F2P tactical shooter from Tencent, made a huge splash in December after its global open beta launched

Social media has become an integral part of the daily lives of Asians, especially among the gaming community. 62% of

The female gaming demographic in Asia is witnessing remarkable growth, with women now comprising 37% of the total gamer population

At around 11 PM on December 3, 2024, South Korean President Yoon Suk Yeol declared martial law in the country,

Southeast Asia (SEA) has emerged as one of the top locations for international video games publishers to set up branch

Did you know that over 70% of Japanese mobile gamers and 90% of South Korean PC gamers are now playing

China’s NPPA approves 119 games in November 2024 The National Press and Publication Administration (NPPA) announced the latest approval status

Sony’s PS5 Pro, a mid-generation upgrade to the PS5 priced at $699, builds on the company’s mid-generation refresh strategy first

Gen Z now makes up about a third of the global population and is quickly becoming one of the most

At the Heart of Esports: Niko Partners at the EWC 2024 and New Global Sport Conference 2024 Throughout its eight-week