Thanks to Baparekraf Game Prime 2021 for another successful event!

Indonesia's largest game industry event in Indonesia, Baparekraf Games Prime 2021 Online was held from August 2-8, 2021. The annual event, held online due to the ongoing COVID-19 pandemic, was organized by the Ministry of Tourism and Creative Economy/Baparekraf, the Indonesian Game Association (AGI), and GGWP.ID. This year’s event, which carries the theme #MainGameLokal (play local [...]

2021-08-16T15:17:11-07:00August 16th, 2021|Categories: Uncategorized|

ChinaJoy 2021 report

The 19th China Digital Entertainment Expo & Conference (ChinaJoy) took place July 30 - August 2, 2021, with a theme “Create Dreams with Technology and Win the Future with Fun.” There were more than 500 exhibitors across the B2B and B2C segments, nearly 30% of which were foreign, that displayed games, hardware, accessories, and new technological [...]

2021-08-09T13:59:30-07:00August 9th, 2021|Categories: China, Cloud gaming, Esports, Events, Regulations|

Baparekraf Game Prime 2021 Online to be held this week

Baparekraf Game Prime (BGP) 2021 is the biggest game exhibition in Indonesia. This annual event is a collaboration between the Ministry of Tourism and Creative Economy/Tourism and Creative Economy Agency, the Indonesian Game Association (AGI) and GGWP.ID. This year, BGP 2021 will be held from August 2-8. 2021 marks the sixth year of the event, and it will continue the legacy of showcasing Indonesian games into the world. The [...]

2021-08-04T14:09:54-07:00August 4th, 2021|Categories: Events, Southeast Asia|

Asia’s “Lying Flat” Generation and How They Could Help to Grow the Region’s Games Market

In May 2021, after the Chinese government announced the Three-Child Policy aimed to encourage population growth, a segment of the Chinese youth responded in social media by mentioning that they are part of the 躺平 (tang ping, lit. “lying flat” or “lying down”) generation. The term is generally shunned and criticized due to its defeatist undertone, [...]

2021-07-08T15:57:54-07:00July 8th, 2021|Categories: Uncategorized|

Increased investment in content to drive console market growth in China

Nintendo, Sony and Microsoft launched their newest generation consoles in China, which is notable given all console hardware and software was banned in the country just seven years ago. According to Niko’s 2021 China Console Games Market Report, the console hardware and software market (legal + grey market) is set to reach $2.5 billion in 2025. [...]

2021-07-06T10:37:54-07:00July 6th, 2021|Categories: Uncategorized|

China Game Regulator Grants Publishing Licenses to 43 Imported Games, Including the First Game Approved for PS5 China Version

The National Press and Publication Administration (NPPA) of the PRC, the regulatory body governing China’s video games market, announced publishing licenses (ISBN) for 43 imported (foreign) games on June 28, 2021. All games to be published in mainland China must first be granted an ISBN. The June 28 batch is a relief to many foreign game developers, as the previous batch of import titles had been on February 21, [...]

2021-06-29T08:11:59-07:00June 28th, 2021|Categories: Regulations|

Welcome Joost Van Dreunen

We are very fortunate to announce that Joost van Dreunen has joined Niko Partners as an advisor! Considered the top academic in the $160 billion video games industry, Joost van Dreunen teaches at the NYU Stern School of Business and is author of One Up: Creativity, Competition, and the Global Business of Video Games. Previously he [...]

2021-06-22T09:54:37-07:00June 22nd, 2021|Categories: Niko News|

Mobile Cloud Gaming in China from a B2B Perspective

Cloud gaming can expand the addressable gaming audience and allow for any game to be played on any device. We have heard about this in the media for a few years, but most experts say cloud gaming will not take off in earnest until 5G is prevalent everywhere, and that a primary benefit will be to [...]

2021-06-03T17:30:01-07:00June 2nd, 2021|Categories: Cloud gaming|

Niko Partners launches knowledge partnership with Hybrid.co.id

Asia is home to the largest audience of esports players and fans in the world. Esports has emerged as one of the strongest drivers of growth in the gaming industry, and nowhere is this more evident than Asia. For over two decades Asia has led global esports trends, serving as a predictor of developments that have [...]

2021-05-27T13:09:44-07:00May 27th, 2021|Categories: Uncategorized|
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