9 04, 2018

Tencent and NetEase go head to head in the battle royale genre

2018-06-01T12:23:00+00:00 April 9th, 2018|Categories: Uncategorized|

Battle royale is currently the hottest genre in gaming and Niko dubbed 2017 as the first year of battle royale games. In 2017 we noted that PLAYERUNKNOWN’S BATTLEGROUNDS (PUBG) was the most popular game with over 30 million-unit sales on PC and Console. Fortnite was also gaining popularity thanks to its free to play model and [...]

4 04, 2018

Tencent Financial Roundup

2018-04-04T19:49:28+00:00 April 4th, 2018|Categories: Uncategorized|

Tencent, the world’s largest games company and 5th biggest company overall in the world by market cap, reported very strong growth in 2017 driven by the gaming business. The company reported total net revenues of RMB 237,760 million ($37.8 billion) for the calendar year, up 56% YoY. Net revenue from Tencent’s games amounted to a little [...]

29 03, 2018

We’ve opened an office in Bangkok, Thailand!

2018-03-29T18:46:24+00:00 March 29th, 2018|Categories: Uncategorized|

Niko Partners is thrilled to announce that we've opened a Southeast Asia office in Bangkok, Thailand. As Southeast Asia grows in importance to the global games industry, client demand for analysis on the region has grown as well. Niko analyst Tyler Sycamore is heading up the office and team. He'll be attending numerous conferences and esports [...]

7 03, 2018

Tencent gets ‘Serious’ with its Games Business

2018-03-07T08:12:58+00:00 March 7th, 2018|Categories: Uncategorized|

Tencent (TCEHY), the largest digital games publisher in China, has confirmed that it will extend beyond traditional video games this year by launching ‘Serious Games’ with the primary purpose of solving real world issues. Serious Games are not a new concept, the Serious Games Association has held a conference every year since 2014 and since then [...]

5 03, 2018

NetEase 2017 Financial Results Analysis

2018-03-05T13:17:10+00:00 March 5th, 2018|Categories: Uncategorized|

NetEase (NASDAQ:NTES) had a strong 2017, driven by growth across all segments. The company reported total net revenues of RMB 54.1 billion for the calendar year, up 41% YoY. Net Revenues from the company’s gaming segment were RMB 36.3 billion, up 30% YoY. The increase in gaming revenue was primarily driven by smartphone games such as [...]

5 02, 2018

Tencent Targets Casual Mobile Gamers with WeChat Mini Games

2018-02-05T15:59:20+00:00 February 5th, 2018|Categories: Uncategorized|

The WeChat Mini Games platform is a hot topic. The platform is an extension of Tencent’s gaming business, particularly the Mini Programs platform, designed to target the casual mobile gamer. Tencent has long used WeChat as a marketing and distribution channel for its gaming business. Adding Mini Games will help grow both the number of mobile [...]

2 02, 2018

This week’s headlines: Mattel NetEase joint venture, Minecraft Creator launches

2018-02-05T08:20:02+00:00 February 2nd, 2018|Categories: Uncategorized|

Mattel and NetEase form Joint Venture for mobile game development Last week we saw LEGO partner with Tencent to develop games and services for the China market, this week it’s Mattel that is partnering with NetEase for very similar reasons. Mattel announced on January 30th that it has entered into a joint venture to form a [...]

23 01, 2018

Our most popular articles of 2017

2018-01-24T11:29:38+00:00 January 23rd, 2018|Categories: Uncategorized|

These were the top stories on the China and Greater Southeast Asia games market  In case you missed them the first time around, we’ve rounded up our most popular articles from 2017, both from our own blog and from publications we contribute to. Since 2002, we’ve been publishing reports, analysis, and articles about the China and [...]

22 01, 2018

16 predictions for the 2018 games industry in China and Southeast Asia

2018-02-02T07:48:25+00:00 January 22nd, 2018|Categories: Uncategorized|

In celebration of 16 years of delivering market intelligence on the Chinese and Greater Southeast Asian digital games industry, we’ve put together 16 predictions about the 2018 digital games industry in the eight markets we cover: China, Indonesia, Malaysia, the Philippines, Singapore, Thailand, Vietnam and Taiwan (Chinese Taipei). China is the single most important market in [...]

19 01, 2018

Vietnam Snapshot: Southeast Asia’s fastest growing mobile games market

2018-01-19T20:30:11+00:00 January 19th, 2018|Categories: Uncategorized|

Originally published at Pocket Gamer With a population of more than 95 million and the world’s fastest growing mobile games market, Vietnam is worth a serious look from any mobile developer. To that end, we took a look at the recent rankings to provide a snapshot of the important trends in Vietnam’s mobile games market.* Chinese [...]