Niko Partners opened our SEA headquarters in Bangkok in April 2018, and Tyler Sycamore is now the SEA Regional Manager. Tyler stepped off the plane in Bangkok and his first experience was to be a guest of Sea Ltd at Garena World 2018. His descriptive recount of the event sheds light on the vibrancy of esports [...]
Battle royale is currently the hottest genre in gaming and Niko dubbed 2017 as the first year of battle royale games. In 2017 we noted that PLAYERUNKNOWN’S BATTLEGROUNDS (PUBG) was the most popular game with over 30 million-unit sales on PC and Console. Fortnite was also gaining popularity thanks to its free to play model and [...]
Tencent, the world’s largest games company and 5th biggest company overall in the world by market cap, reported very strong growth in 2017 driven by the gaming business. The company reported total net revenues of RMB 237,760 million ($37.8 billion) for the calendar year, up 56% YoY. Net revenue from Tencent’s games amounted to a little [...]
Niko Partners is thrilled to announce that we've opened a Southeast Asia office in Bangkok, Thailand. As Southeast Asia grows in importance to the global games industry, client demand for analysis on the region has grown as well. Niko analyst Tyler Sycamore is heading up the office and team. He'll be attending numerous conferences and esports [...]
Tencent (TCEHY), the largest digital games publisher in China, has confirmed that it will extend beyond traditional video games this year by launching ‘Serious Games’ with the primary purpose of solving real world issues. Serious Games are not a new concept, the Serious Games Association has held a conference every year since 2014 and since then [...]
NetEase (NASDAQ:NTES) had a strong 2017, driven by growth across all segments. The company reported total net revenues of RMB 54.1 billion for the calendar year, up 41% YoY. Net Revenues from the company’s gaming segment were RMB 36.3 billion, up 30% YoY. The increase in gaming revenue was primarily driven by smartphone games such as [...]
The WeChat Mini Games platform is a hot topic. The platform is an extension of Tencent’s gaming business, particularly the Mini Programs platform, designed to target the casual mobile gamer. Tencent has long used WeChat as a marketing and distribution channel for its gaming business. Adding Mini Games will help grow both the number of mobile [...]
Mattel and NetEase form Joint Venture for mobile game development Last week we saw LEGO partner with Tencent to develop games and services for the China market, this week it’s Mattel that is partnering with NetEase for very similar reasons. Mattel announced on January 30th that it has entered into a joint venture to form a [...]
These were the top stories on the China and Greater Southeast Asia games market In case you missed them the first time around, we’ve rounded up our most popular articles from 2017, both from our own blog and from publications we contribute to. Since 2002, we’ve been publishing reports, analysis, and articles about the China and [...]
In celebration of 16 years of delivering market intelligence on the Chinese and Greater Southeast Asian digital games industry, we’ve put together 16 predictions about the 2018 digital games industry in the eight markets we cover: China, Indonesia, Malaysia, the Philippines, Singapore, Thailand, Vietnam and Taiwan (Chinese Taipei). China is the single most important market in [...]
