Monthly Archives: January 2014

29 01, 2014

Niko News Roundup: Asia is the Leading App Market in the World

2014-01-29T12:11:09+00:00 January 29th, 2014|Categories: China, Consoles, Shanda, Southeast Asia|

Games Usage Expected to Rise During Lunar New Year Period With the Chinese Lunar New Year coming soon (January 31st through February 6th), we look forward to seeing how the game rankings play out - typically, most games are overwhelmed with users during Chinese holidays. According to an analysis by, 2013 was the year of [...]

26 01, 2014

Niko News roundup: China internet user base hits 618MM, online anonymity limited

2014-01-26T15:58:36+00:00 January 26th, 2014|Categories: Uncategorized|

TENCENT RELEASES MOBILE PLATFORM Tencent recently announced it will combine previously separate mobile app publishing platforms into one unified platform with variable rates of revenue share to developers depending on the level of service provided by Tencent. This unified platform will directly feed apps into Tencent's "Yingyongbao" mobile app store, which is the company's central app [...]

20 01, 2014

Rekoo Branches into Mobile Games

2014-01-16T16:15:34+00:00 January 20th, 2014|Categories: China, Mobile Game Industry|

China’s Rekoo started as a “widgets” company, moved into SNS games development, and now will branch into licensing, marketing, and overseas publishing of mobile games. The company also plans to introduce foreign mobile games to the Chinese market.

20 01, 2014

NIKO ANALYSIS: Can Blade and Soul win out against established leaders?

2014-03-26T11:27:47+00:00 January 20th, 2014|Categories: China, Internet Cafes, Niko Analysis|

Tencent launched NCSoft’s Blade & Soul (MMORPG) November 28, 2013 in China. Last week, Tencent announced it reached 1.5 million PCU, which is lower than the 2.0 million that was speculated in December. Tencent has the Midas touch yet again: this is its 6th game with PCU greater than 1 million. Blade & Soul is without a [...]

18 01, 2014

Tencent’s Blade & Soul PCU Hits 1.5 Million

2014-03-26T11:29:44+00:00 January 18th, 2014|Categories: China, Tencent|

Blade & Soul, an NC Soft game operated by Tencent in China, reported some very high user figures such as initial PCU of 1.5 million. This is an MMORPG but it has appealing elements for many types of gamers, including females. Oddly, there were reports of high usage in I-cafés but in our own “man on [...]

17 01, 2014

“Wait and See” Mode on Lifted Ban of Consoles

2014-01-16T16:13:05+00:00 January 17th, 2014|Categories: China, Consoles|

Niko has stated that we are in "wait and see" mode regarding the newly lifted ban of consoles in China, and the primary reason is that the new regulations have not yet been stated in detail. We know that there will be censorship of games though, and comments by the head of China's Ministry of Culture [...]

16 01, 2014

Alibaba Competing Directly with Tencent

2014-01-16T16:12:16+00:00 January 16th, 2014|Categories: China|

Alibaba is setting up its mobile games platform and Alibaba Digital Entertainment to compete head to head with Tencent. Tencent provides 10% of sales revenue back to developers, but Alibaba will share 20% with developers. Alibaba will use Alipay, a popular online payments platform. Strong competition is good for every industry (in our humble opinion).  

15 01, 2014

China’s Mobile Games Market

2014-01-16T16:11:25+00:00 January 15th, 2014|Categories: China, Mobile Game Industry|

China's SAPPRFT (the regulatory body that resulted from the 2013 merger of the GAPP and SARFT) stated at the China Mobile Game Industry Annual Summit that the Chinese mobile games market achieved revenue of 11.24 billion RMB ($1.86) in 2013, up 246.9% since 2012. That figure is significantly higher than Niko's forecast of $1.2 billion made [...]

14 01, 2014

Huawei to Release Console in China

2014-01-16T16:10:09+00:00 January 14th, 2014|Categories: China, Consoles|

Chinese electronics companies were very fast to respond to the recent regulatory change that reversed the ban on consoles in China. One company quick to respond is Huawei, which announced at CES that it will release a console called TRON in Q2 this year, and it uses NVIDIA GPUs and will be priced under $200. The [...]

13 01, 2014

China’s Game Market Estimated at $13B in 2013

2014-01-13T17:35:40+00:00 January 13th, 2014|Categories: China|

A report on from a Chinese government body announced that the value of the 2013 games market revenue was $13 billion. Niko's most recent estimate for 2013 revenue was $11.8 billion for PC online games and $1.2 billion for mobile games. We will confirm the 2013 total and build a new 5-year forecast in an upcoming report [...]