Star Wars Underperforms In China As Cultural Differences Emerge

According to a recent article in the Hollywood Reporter, The Force Awakens likely won’t beat the $2.79 billion that Avatar earned to become the world’s top-grossing film. One reason is that Star Wars: The Force Awakens isn’t as strong in Asia , where Star Wars doesn’t have the same legacy. <Read More>

China’s mobile gaming industry will surpass the U.S. as it grows to $5.5B this year

VentureBeat

China’s enormous population is giving it spending power that will outstrip even consumers in the United States this year in certain sectors — such as mobile gaming. Smartphone and tablet games should generate more than $5.5 billion through the end of 2015, according to a new report from Asia market-intelligence firm Niko Partners. <Read More>

Forbes: Garena and Tencent Shine a Light on Southeast Asia's Booming Digital Games

Lisa Hanson, Niko Partners

Although it may not have the international name recognition of Google or Facebook. Tencent is an industry titan. The company, headquartered in Shenzhen, China and publicly traded on the Hong Kong Stock Exchange for a decade, was valued at just over US$150 billion last year. It was also the fifth-largest Internet <Read More>

Forbes: The Chinese Internet Gets A Stronger Backbone

Lisa Hanson, Niko Partners

China’s Internet users are about to get a major upgrade. This past October, the Chinese government completed a two-year, 2.92 billion RMB project to dramatically build out the country’s core Internet infrastructure. This upgrade will have a profound effect across the country <Read More>

Forbes: The End of Console Competition and the New Game Development Era in China

Lisa Hanson, Niko Partners

The price of the Xbox One, which was released in China in September 2014, got slashed recently in an effort to preempt demand for the globally dominant PlayStation 4 (PS4), which has yet to launch in China due to an unexplained delay. But thanks to some corporate restructuring, once the PS4 does launch it will not actually be rivals with Xbox One in China <Read More>